Analytics & Visitors

Track traffic, identify visitors, and connect your analytics stack.

Ploy includes built-in analytics and visitor identification out of the box — no extra setup required. For deeper insights, connect Google Analytics 4 and Google Search Console directly from the dashboard.

Built-in Analytics

Every published Ploy site automatically tracks:

  • Pageviews — Total and unique views per page
  • Traffic sources — Where visitors are coming from (direct, organic, referral, social)
  • Top pages — Your most-visited pages ranked by traffic
  • Trends — Daily, weekly, and custom date range comparisons

Dashboards & Charts

Create custom dashboards with charts to visualize your data:

  • Line charts — Track trends over time
  • Bar charts — Compare pages or sources
  • Metric cards — Highlight key numbers (total visitors, pageviews, unique visitors)
  • Tables — Detailed breakdowns with sorting and filtering
  • Pie charts — Traffic source distribution
  • Area charts — Cumulative trends

Ask Korra to create charts for you — "Show me a chart of pageviews over the last 30 days" or "Create a dashboard with our top pages and traffic sources."

Visitor Identification

Ploy automatically identifies companies and individuals visiting your site. For each identified visitor, you can see:

Data PointDescription
NameVisitor's full name (when available)
CompanyThe organization they belong to
Job titleTheir role
LinkedInLink to their LinkedIn profile
Visit countHow many times they've visited
Pages viewedWhich pages they looked at

Tip: Ask Korra "Who visited our site this week?" or "Show me visitors from enterprise companies" to get a quick summary.

Privacy

Visitor identification is privacy-conscious and does not use cookies. No additional consent banners are required.

Google Analytics 4

Connect your GA4 property to query your Google Analytics data directly from Ploy.

Setup

  1. Go to Settings → Integrations in the Ploy dashboard.
  2. Click Connect next to Google Analytics.
  3. Authorize with your Google account that has access to the GA4 property.
  4. Select the property you want to connect.

What You Can Do

Once connected, ask Korra to pull GA4 data:

  • "How many active users did we have this month?"
  • "What are our top landing pages by sessions?"
  • "Show me user acquisition by channel for the last 30 days"

Google Search Console

Connect GSC to monitor your search performance — impressions, clicks, rankings, and indexing status.

Setup

  1. Go to Settings → Integrations in the Ploy dashboard.
  2. Click Connect next to Google Search Console.
  3. Authorize with your Google account.
  4. Select the site property you want to connect.

What You Can Do

Once connected:

  • "What keywords are we ranking for?"
  • "Show me our top queries by clicks this month"
  • "Check if our new blog post is indexed"
  • "What's our average position for [keyword]?"

Asking Korra About Analytics

You don't need to navigate dashboards manually. Korra can answer analytics questions conversationally:

  • "How's our traffic trending this week vs. last week?"
  • "Which blog posts get the most organic traffic?"
  • "Create a dashboard showing pageviews, top pages, and visitor companies"
  • "What's our click-through rate on Google for our top 10 keywords?"

What's Next?